Our Story

At Prime Speedworks, speed isn’t just a number—it’s a passion that drives everything we do. Founded by enthusiasts for enthusiasts, our journey began in 2005. There was no store, no shop front, just a reputation for delivering the parts people needed. we had worked for major performance suppliers, tuning houses, both nationally and internationally and wanted to do it our way. Having worked in multiple facets of the performance industry, be it Drag Racing, V8 Supercars, Offshore powerboats, Rally, Finke, Drift or just a tough street car, we set out with a simple mission: to empower fellow speed lovers with premium gear, innovative upgrades, and trusted advice—so every ride feels extraordinary.

Over the years, we’ve transformed that dream into a thriving community of racers, hobbyists, and professionals who demand the best for their vehicles. Every product we offer is because we trust them; we hand-pick, test and work with our partners to deliver peak performance, reliability, and unbeatable value. And we use them to!

What sets us apart?

• We’re powered by genuine expertise and first-hand know-how, not just sales pitches.

• We’re committed to quality, standout customer service, and ongoing innovation.

• You’re never just a customer here—you’re part of the Prime Speedworks family.

Whether you’re chasing new personal bests on the track, perfecting your weekend project, or simply craving more from your daily drive, we’re here to help you get there—faster and smarter.

Thank you for making us a part of your journey.
Welcome to Prime Speedworks—where passion meets performance.